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ZIG-ZAG Times square 4/20 Take-over

This 4/20, the iconic Zig-Zag brand takes over the world’s most famous intersection: Times Square, New York. As the presenting sponsor of Cannabis Now’s Official 4/20 Countdown Celebration, Zig-Zag is making the day with a bold tribute to the culture at the luxury Times Square dispensary Charlie Fox. The 4/20 countdown begins at 3:00pm est. uniting fans, creators, and the canna-curious for a one-of-a-kind celebration in the heart of NYC.

To honor its roots and future, Zig-Zag’s unmistakable orange branding will light up NYC with billboards, street teams, and the official 4:20 countdown at One Times Square. The brand will also debut “Zig-Zag Through the Years” at Charlie Fox—known as the "Bergdorf's" of dispensaries”—with a press preview on April 17th. The immersive installation features vintage packaging, iconic collabs, and cultural artifacts that trace Zig-Zag’s evolution through generations.

details

You’re invited to Times Square on 4/20!

Where : Charlie Fox ( 719 7th Ave, New York, NY)

When: April 20th, 3pm (ET)

Free merch and products are up for grabs

Surprise guests will make an appearance

Not in Times Square today? You can still get in some action.

DON'T FORGET: For only on 4/20 you can grab 20% off storewide!

Use code: 420takeover

Come Find us at

Charlie Fox Times Square

Times Square NYC
719 7th Ave, New York, NY 10036
Mon – Sun, 9AM – Midnight

+1 917-793-4608
hello@shopcharliefox.com

1st floor – Apothecary
2nd floor –  Parlour & Retail Lounge
3rd floor – The Den  Coming Soon

Washington Square Park

Boris has risen—and he’s blessing NYC with the ultimate Sunday sesh. Join us this 4/20 from 12–2PM in Washington Square Park, NYC as we honor the OG roller himself, whose spark lit the flame for Zig-Zag centuries ago.

First 150 guests score the holy grail of goodies; limited-edition 4/20 hat + a little holiday cheer courtesy of our friends @oldpal.
Plus we’re giving away Zig-Zag swag, papers, and cones to everyone who comes by—while supplies last.

Boris walked so we could fly. Come get highly blessed and you may just get the chance to meet the legend himself.

#ZigZag420

Zig-Zag 420 Sweepstakes

• Registration Dates: 4/20/2025 – 4/19/2026
• Drawing Date: Daily winners
• Eligibility: legal residents of (50) U.S. and D.C., age 21 or older
• Entry Limit: one (1) Entry per person
• Entry Method:
➢ Web Entry: via online registration site
• Registration Page: www.ZigZagOffers.com

Prizing:
• Prize Awards (365): one (1) $42 Uber Eats e-Code

Abbreviated Rules: Email and/or Print Materials
No purchase necessary to enter or win. Purchasing a product will not improve your chances of winning. Must be legal U.S. resident of the fifty (50) U.S. and D.C., age 21 or older. Registration begins at 12:00am ET 4/20/2025 and ends at 11:59pm ET 4/19/2026. To enter, and for complete official rules including eligibility, prize description and ARV, visit www.ZigZagOffers.com. Odds of winning based upon number of eligible entries received as of the date and time of each prize drawing. Void wherever prohibited or restricted by law. SPONSOR: Zig-Zag Rolling Papers, 5201 Interchange Way, Louisville, KY 40229.
No purchase necessary. Must be legal U.S. resident of fifty (50) U.S. or D.C., age 21 or older. Sweepstakes registration ends 11:59pm ET 4/19/26. To enter, and for official rules, visit www.ZigZagOffers.com. Void wherever prohibited. SPONSOR: Zig-Zag Rolling Papers. Sweepstakes is in no way sponsored, endorsed or administrated by, or associated with, Instagram/Meta.